RueBelle is a collection of jewelry and accessories that embodies the natural elegance of the island of Maui and the love of the urban jungle of Paris.
It was the wind and waves that brought Frenchman Rudy Castorina to the island of Maui, Hawaii. There he met Bella, the elegance of Paris met the colorful beauty of Hawaii. A bright combination. The two created a bond that continues to travel around the world today.
Shortly after meeting, Bella began designing unique jewelry. Large Hawaiian corals, shells, quartz, onyx, set as declarations of love. Rudy photographed, filmed and brought Bella's artistic vision to life and together they decided to share these unique pieces in Europe. As one they crossed the sea to a place of elegance, the south of France.