“A soul is alive if it is capable of innovation”
Starting from this simple family concept, in 1987, the first handbag models designed by Gabriella Musolesi took their first steps on the market as a registered trademark “Alchimia” which in 2013 evolved into a new Au79 brand, creating a young and original style.
Thanks to the passion for craftsmanship, creating with care and attention every simple detail, a bold design and the great attention paid to the quality of materials, Alchimia and Au79 bags are appreciated all over the world. The corporate philosophy is totally Italian, starting from the design, the research of raw materials and the manufacturing process with all bags made in Bologna. Our mission is to create a leather accessory with 100% Made in Italy DNA.